Let Us Help
This is your opportunity to learn what the City of Franklin and Williamson County has to offer visitors. The program is geared toward all hospitality partners who interact with visitors to Williamson County and Middle Tennessee but is open to anyone interested in helping visitors enhance their experience. Attendees will learn about the impact of tourism in a classroom setting and will see tourism in action as they head out on a walking tour of downtown Franklin, finishing with a bus tour of Williamson County. Lunch and snacks will be provided. Participants who complete this program in its entirety will become certified Visit Franklin Ambassadors.
Participants who complete this single-day program in its entirety will be considered a graduate of the Visit Franklin Ambassador Program and will be a certified Visit Franklin Ambassador.
Each certified Visit Franklin Ambassador will receive:
Ambassador certificate signed by Visit Franklin President & CEO, Mayor of Franklin and Mayor of Williamson County.
A Visit Franklin Ambassador pin.
One (1) Ambassador Card, your VIP pass to Williamson County attractions.
The single-day program will run every second Tuesday of the month from 11 a.m. – 5 p.m. and will be offered, April - December.
11 - 11:45 a.m. Classroom Presentation
12 p.m. Walking Tour of downtown Franklin
2 - 5 p.m. Trolley Tour of Williamson County
There is a maximum capacity of 15 participants per class and a minimum attendance requirement of eight participants per class. If minimum attendance is not met one week before the scheduled class date, the class will be canceled, and participants will be notified and moved to the next class.
“For me, the Franklin Ambassador Program was a way for me to fall in love with the city I’ve spent my whole life in all over again. As a resident and employee in Franklin, it is important to know all of the history and little nuggets that make this place one of the greatest places to live in America. I think the program will continue to benefit the community because of the light it shines on the city of Franklin and the in-depth education of everything there is to do and see here. No matter how long you have lived or worked in Franklin, everyone should register for the program and become an Ambassador!”
“This program helped me connect with my guests and my staff on what to do and where to go in Franklin and Williamson County. The tour included a deep history about the City of Franklin and the impact it had on our county. I loved the personal touch of getting to know the local restaurant and store owners at our stops. Thanks Megan and her team for a great tour!”
“Our Front Desk team thoroughly enjoyed the Visit Franklin Ambassador Program provided by the CVB. Everyone learned something and had a great time with it. Since the training I’ve seen our Front Desk associates in action recommending several of the sites and attractions that were highlighted. I believe it has made a positive contribution to our guest’s satisfaction and generated an excitement for Williamson County within our associates. Every hotel should consider hosting a class! Thank you for doing such a great job and offering this service!”
“I recently had my entire management team attend the Visit Franklin Ambassador program to increase their knowledge of what this historic city has to offer our hotel guests. The team thought it was great and refreshed their excitement about the many offerings that are available in Franklin and Williamson County. My team is able to help our visiting guests navigate the local area. Whether their interest is history, dining, shopping or entertainment we are prepared with options that meet the guest’s desires. This program is a must for all service industry employees and I plan to continue rotating our entire team through the program.”