Press Releases

FRANKLIN, Tenn. – Visit Franklin unveiled its official 2022 vacation guide with the addition of a new magazine format this year and a cover featuring the “March to Freedom” statue in downtown Franklin. The guide highlights the unique communities of Williamson County. It showcases the experiences, history, flavors, and Southern…

FRANKLIN, Tenn. – Visitor spending generated $775.97 million in direct economic impact to Williamson County during 2020. According to newly-released economic impact data from U.S. Travel Association and Tourism Economics, that was a 31% decrease from the previous record-high $1.12 billion in 2019. According to data from DK Shifflet, the…

FRANKLIN, Tenn. –  Maureen Haley Thornton has been named President & CEO of Visit Franklin, the convention and visitors bureau for Williamson County, Tennessee. Thornton, who most recently served as the Vice President of Strategic Tourism Initiatives at Visit Houston, was selected by the Visit Franklin Board of Directors following…

FRANKLIN, Tenn. –  A brand new Craft Coffee Trail from Visit Franklin highlights a collection of digital passports available for free that allow visitors and locals alike to explore Franklin […]

FRANKLIN, Tenn. –  The Williamson County Convention & Visitors Bureau (Visit Franklin) board of directors personnel committee has named current Vice President of Marketing & Communications Lauren Ward as Interim […]

FRANKLIN, Tenn. –  President & CEO Ellie Westman Chin is stepping down from the Williamson County Convention & Visitors Bureau (Visit Franklin) to become the new President & CEO of Destination Madison, the convention & visitors bureau in Madison, Wisconsin.  “We thank Ellie for the incredible leadership and vision she…