FRANKLIN, Tenn. – Visit Franklin has added Jenna Townsend to its sales department staff in the role of Sales & Service Coordinator. Townsend will manage and coordinate meetings and event services for meeting, event, and sports planners hosting events throughout Williamson County. Townsend will also serve as a liaison between Visit Franklin and its partners, venues, and attractions.

“We are fortunate to have someone with the range of event and conference coordination experience that Jenna brings,” said Visit Franklin Director of Sales Brendan Johansen. “She’ll be able to provide a level of service to our client’s meetings, events, and tournaments that will result in more memorable experiences for their attendees while making the planning process smooth and enjoyable for planners bringing events to Williamson County.”

Prior to joining Visit Franklin, Townsend was a conference coordinator with Gaylord Hotels. Working as a liaison between outside groups planning events at Gaylord Opryland Resort, and the various departments at the resort Townsend would oversee the execution of each client’s vision for events at the resort. Townsend is a 2018 graduate of The University of Tennessee at Chattanooga where she earned a degree in business marketing. During her collegiate career, she worked as an event marketing intern with Erlanger Health Systems to coordinate and plan on-site operations of events and assist with large-scale, non-profit community events.

 Visit Franklin is the public brand name of the Williamson County Convention & Visitors Bureau. Visit Franklin is the official destination marketing organization for Franklin and the unique communities of Williamson County, Tennessee. Visit Franklin stimulates economic growth through the promotion of travel and tourism assets such as history, music, attractions, entertainment, the arts, and events to visitors from around the world. For information on Franklin and Williamson County, visit us on the web at



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Matt is the guy who is always ready to share a story with you.

With a passion for new experiences, taking the back roads, and seeing everything possible, Matt serves as Visit Franklin's Senior Director of Public Relations connecting the many unique stories in the Franklin community with great journalists and storytellers worldwide. When not pitching a story idea to travel writers, you’ll likely find him working as a photographer on the sidelines of college and professional sports events across the Southeast.