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Press Releases

VISITOR SPENDING IN WILLIAMSON COUNTY GENERATED $1.19 BILLION IN 2022

By Matthew Maxey | September 14, 2023

FRANKLIN, Tennessee –  Visitor spending in Williamson County set a new record in 2022 by generating $1.195 billion in direct visitor spending, according to newly released data compiled by the…

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VISIT FRANKLIN CELEBRATES NATIONAL TRAVEL AND TOURISM WEEK 

By Matthew Maxey | May 4, 2023

FRANKLIN, Tennessee –  The Williamson County Convention & Visitors Bureau, known publicly as Visit Franklin, is celebrating National Travel and Tourism Week by showcasing the positive impact of tourism across…

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DAVID EDWARDS NAMED VP OF FINANCE & ADMINISTRATION AT VISIT FRANKLIN

By Matthew Maxey | December 14, 2022

FRANKLIN, Tenn. – The Williamson County Convention and Visitors Bureau, known publicly as Visit Franklin, has added David A. Edwards to its staff in the newly expanded role of Vice…

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VINTAGE TROLLEY HOP-ON, HOP-OFF TOUR DEBUTS IN FRANKLIN

By Matthew Maxey | October 12, 2022

FRANKLIN, Tenn. –  A new vintage trolley hop-on, hop-off tour that will allow guests to experience Franklin and Leiper’s Fork at their own pace, without a car, has launched from…

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FIND MUSIC ACROSS FRANKLIN & LEIPER’S FORK AHEAD OF PILGRIMAGE MUSIC & CULTURAL FESTIVAL

By Matthew Maxey | September 8, 2022

FRANKLIN, Tennessee –  Ahead of Pilgrimage Music & Cultural Festival, venues across Franklin and Leiper’s Fork will have special live music performances beginning at 6:30 p.m. Thursday, September 22, at…

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VISITOR SPENDING IN WILLIAMSON COUNTY SURPASSES $1.04 BILLION IN 2021

By Matthew Maxey | August 30, 2022

FRANKLIN, Tenn. – Visitor spending generated $1.04 billion in direct economic impact to Williamson County during 2021, according to newly-released data from U.S. Travel Association and Tourism Economics. That was…

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VISIT FRANKLIN ANNOUNCES NEW STAFF ADDITIONS & PROMOTIONS

By Matthew Maxey | April 13, 2022

FRANKLIN, Tenn. –  Visit Franklin has added three new staff members and promoted three other team members. Joining the staff are Felecia West as Director of Visitor Experience & Retail,…

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VISIT FRANKLIN AMBASSADOR PROGRAM OPENS TO THE GENERAL PUBLIC

By Matthew Maxey | March 22, 2022

FRANKLIN, Tenn. –  The Visit Franklin Ambassador Program will return in 2022 with three dates for in-person attendance open to the general public. Each class will take place the second…

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VISIT FRANKLIN UNVEILS 2022 VACATION GUIDE MAGAZINE

By Matthew Maxey | February 3, 2022

FRANKLIN, Tenn. – Visit Franklin unveiled its official 2022 vacation guide with the addition of a new magazine format this year and a cover featuring the “March to Freedom” statue…

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VISITOR SPENDING DIPS TO $775 MILLION IN 2020

By Matthew Maxey | September 7, 2021

FRANKLIN, Tenn. – Visitor spending generated $775.97 million in direct economic impact to Williamson County during 2020. According to newly-released economic impact data from U.S. Travel Association and Tourism Economics,…

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Recent Posts

  • Here’s How to Have the Perfect Day in Leiper’s Fork
  • 6 Perfect Pairings for a Lovely Fall Day in Franklin
  • The Ultimate Franklin Fall Bucket List
  • VISITOR SPENDING IN WILLIAMSON COUNTY GENERATED $1.19 BILLION IN 2022
  • You’ll Love The Story Behind The Factory at Franklin’s New Carousel

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Our goal is to attract and welcome the world to Williamson County, Tennessee, and each of its unique communities: Franklin, Brentwood, Nolensville, Leiper’s Fork, Spring Hill, Thompson’s Station, Fairview, and Arrington.

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