Press Releases

  • A musician plays a worn, vintage electric guitar with a distinctive red pickguard in Williamson County, Tennessee.

    FIND MUSIC ACROSS FRANKLIN & LEIPER’S FORK AHEAD OF PILGRIMAGE MUSIC & CULTURAL FESTIVAL

    FRANKLIN, Tennessee –  Ahead of Pilgrimage Music & Cultural Festival, venues across Franklin and Leiper’s Fork will have special live music performances beginning at 6:30 p.m. Thursday, September 22, at The Harpeth Hotel and running through Friday night. Locals and visitors alike can extend the festival weekend even longer by…

    DETAILS: FIND MUSIC ACROSS FRANKLIN & LEIPER’S FORK AHEAD OF PILGRIMAGE MUSIC & CULTURAL FESTIVAL
  • A family of four, including two girls, walks hand in hand down a brick-paved street lined with parked cars and historic buildings in Williamson County, Tennessee.

    VISITOR SPENDING IN WILLIAMSON COUNTY SURPASSES $1.04 BILLION IN 2021

    FRANKLIN, Tenn. – Visitor spending generated $1.04 billion in direct economic impact to Williamson County during 2021, according to newly-released data from U.S. Travel Association and Tourism Economics. That was […]

    DETAILS: VISITOR SPENDING IN WILLIAMSON COUNTY SURPASSES $1.04 BILLION IN 2021
  • A bustling downtown street with colorful buildings, parked cars, and an American flag banner in Williamson County, Tennessee.

    VISIT FRANKLIN ANNOUNCES NEW STAFF ADDITIONS & PROMOTIONS

    FRANKLIN, Tenn. –  Visit Franklin has added three new staff members and promoted three other team members. Joining the staff are Felecia West as Director of Visitor Experience & Retail, Katie Murdock as Marketing Manager, and Deborah Corey as Administrative Assistant. Stacey Garcia has been promoted to Senior Director of…

    DETAILS: VISIT FRANKLIN ANNOUNCES NEW STAFF ADDITIONS & PROMOTIONS
  • A large yellow sign with red lettering welcomes visitors to Franklin on a weathered metal barn in Williamson County, Tennessee.

    VISIT FRANKLIN AMBASSADOR PROGRAM OPENS TO THE GENERAL PUBLIC

    FRANKLIN, Tenn. –  The Visit Franklin Ambassador Program will return in 2022 with three dates for in-person attendance open to the general public. Each class will take place the second […]

    DETAILS: VISIT FRANKLIN AMBASSADOR PROGRAM OPENS TO THE GENERAL PUBLIC
  • A statue of a soldier with a rifle stands in front of a brick building with columns in Williamson County, Tennessee.

    VISIT FRANKLIN UNVEILS 2022 VACATION GUIDE MAGAZINE

    FRANKLIN, Tenn. – Visit Franklin unveiled its official 2022 vacation guide with the addition of a new magazine format this year and a cover featuring the “March to Freedom” statue in downtown Franklin. The guide highlights the unique communities of Williamson County. It showcases the experiences, history, flavors, and Southern…

    DETAILS: VISIT FRANKLIN UNVEILS 2022 VACATION GUIDE MAGAZINE
  • A bustling downtown street with colorful buildings, parked cars, and an American flag banner in Williamson County, Tennessee.

    VISITOR SPENDING DIPS TO $775 MILLION IN 2020

    FRANKLIN, Tenn. – Visitor spending generated $775.97 million in direct economic impact to Williamson County during 2020. According to newly-released economic impact data from U.S. Travel Association and Tourism Economics, that was a 31% decrease from the previous record-high $1.12 billion in 2019. According to data from DK Shifflet, the…

    DETAILS: VISITOR SPENDING DIPS TO $775 MILLION IN 2020