FRANKLIN, Tenn.  – The Visit Franklin Ambassador Program will return in 2018 with eight dates, each of which falls on the second Tuesday of the month, April – November. The half-day training program which educates people about the various tourism offerings available to visitors to Williamson County is provided as a service to all hospitality partners who interact with visitors, as well as to the general public for a nominal $25 fee.

The monthly ambassador program runs from 12-5 p.m., where new ambassadors take part in a short interactive classroom experience directed by Visit Franklin Senior Manager of Business Development Megan Weisinger, in addition to a downtown Franklin walking tour, and trolley tour to many of the top tourism spots across the Williamson County.

Classes are capped at 25 participants each month, ensuring an authentic experience, and at the conclusion of the program, the newly minted ambassadors receive a certificate, #FranklinTN Ambassador lapel pin, and an Ambassador Card that serves as a VIP pass to several Williamson County attractions.

“We were thrilled with the excitement for this program during its inaugural year, and are happy to expand it even further going forward,” said Megan Weisinger, Senior Manager of Business Development. “We have already seen a positive impact on our visitor’s experience thanks to our Ambassadors and love the pride that the entire community has shown in making visitors feel welcome.”

Following a wave of popularity during its 2017 debut, the program’s class offerings have been expanded to eight months on the 2018 dates: April 10, May 8, June 12, July 10, August 14, September 11, October 9, and November 13. Those interested can sign up here. Businesses or local groups that wish to have a class specifically for their organization can contact Visit Franklin directly to make those arrangements.


 The Williamson County Convention & Visitors Bureau (WCCVB) is the official destination marketing organization for Franklin and the unique communities of Williamson County, Tennessee. The WCCVB stimulates economic growth through the promotion of travel and tourism assets such as history, music, attractions, entertainment, the arts, and events to visitors from around the world. For information on Franklin and Williamson County, visit us on the web at



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Matt is the guy who is always ready to share a story with you.

With a passion for new experiences, taking the back roads, and seeing everything possible, Matt serves as Visit Franklin's Senior Director of Public Relations connecting the many unique stories in the Franklin community with great journalists and storytellers worldwide. When not pitching a story idea to travel writers, you’ll likely find him working as a photographer on the sidelines of college and professional sports events across the Southeast.